Tag Archives: fans

IL VOLO, FROM MAURA’S EYES – PART 2 BY DANIELA

And here, Maura did not wait long with the second part of her publication.

Very well Maura, I think this will start a nice debate.

Daniela

Why do you like Il Volo so much?

The answer is found in a video on Youtube: “Il Volo. The ten ingredients of global success” published by Trishia on 9 January 2017. 

Who is Trishia? It is the pseudonym of Patrizia Ciava: a flagship for the Il Volo fandom. Graduated in philosophy, writer and winner of literary awards, teacher, lived in various countries of the world, a career of the highest level in the Public Administration. Among her institutional tasks is the promotion of Italian “excellence”, of the Italian language and culture. 

Here are the elements that make up the success of the group, identified by her:

1) Three prodigious voices 

2) The ability to excite 

3) Spontaneity and sympathy combined with talent 

4) Empathy with the public 

5) The ability to joke and to create a friendly atmosphere 

6) Collaboration with other artists 

7) Friendship and team spirit 

8) Charm and elegance 

9) Availability towards fans and simplicity 

10) Love for family and for Italy.

I could only add that their knowledge of English and Spanish helps to maximize the possibility of interacting with the public in every part of the world.

That said, let’s see if the definitions of “popular” offered by the vocabulary of the DEVOTO (vocabulary name) fit the music of our group.

Popular is what “represents the continuity and importance of an unbroken tradition, as opposed to what is innovative.” 

Here I would like to make a “distinction”. 

The definition is general. Wanting to refer it to music, in regards the first part it adapts to the music of Il Volo: “represents the continuity and importance of an unbroken tradition”. 

Then popular music, understood here as traditional, should be “opposite” to what is innovative, and this, in my opinion, is a commonplace, a convention, it’s only another genre of music.

Music is a universal category in which all genres, ancient and modern, born before or born after, have found their place with equal dignity, joining, rather than opposing, each other and satisfying every taste and need.

I think I also interpret the thoughts of the components of Il Volo, who have always respected all types of music and all the singers, not “opposing” nor considering “against” anything or anyone.

It is popular, those who “enjoy sympathy and favor in a remarkable way”.

Let’s say that the music of Il Volo and its performers are …  very, very popular.

Popular is “something that opposes aristocratic choices and discrimination”.

POP is only an abbreviation of POPOLARE. Pop music is what was once called “light music”, that is songs. Vasco, Pausini, Ramazzotti, Ferro etc. (Italian singers) sing pop music and they are pop singers, and they are Italian … Their music is therefore national-popular. 

And journalists and music critics should know that.

Instead, the giornalist, uses the expression “national-popular” in the derogatory sense, identified precisely as to define the music of Il Volo, praising the new genres imported from the United States (rap, trap indie).

These journalists, many of them with white hair, are only intent on tickling the tastes of teenagers, discriminating, not between beautiful and bad music, as they should, but based on the date of birth of that music, in a momentum of “youthfulness”, to appear fashionable and in step with the times.

Il Volo, predominantly interprets the ITALIAN classical musical tradition, with SONGS in the Neapolitan language and dialect, and this justifies, as already said, its nature as a national-popular. But we cannot forget that their repertoire also contains songs of the classical tradition of the Spanish language (Cielito lindo, Historia de un amor and others), and English (Smile, My Way and others).

How about coining a less restrictive and more appropriate neologism for their music? This: INTERNATIONAL-POPOLAR.

All of the above considerations are strictly personal opinions. If you want, and as always, the debate is open.

Maura

Credit to owners of all photos and video.

IL VOLO, FROM MAURA’S EYES – part 1 by Daniela

My dear friend Maura Pucci, whom you all have already known, wrote a nice post that I will translate with great pleasure, knowing that you will surely appreciate it.

Maura, please don’t keep us waiting too long for the second episode !!😉

Daniela 😘

Today, I will answer two questions I asked myself.

The first is: “Who is the audience of Il Volo?”

It is necessary to start from two irrefutable statements:

1) Il Volo is an internationally successful musical group.
2) Their audience is mainly female.

Like all the artists who have had great international success, Il Volo is not aimed at an elite group of connoisseurs, but at a vast and heterogeneous audience, both from a socio-cultural point of view and from the point of view of age. As far as the latter is concerned, internationality constitutes the discriminating element, since age varies according to … longitudes and latitudes.

For example :

~ in Europe and the United States the public is on average more adult, but no less passionate;

~ in Mexico, Central America and South America a young audience prevails, made up in particular of chicas, which are unleashed like fans of rockstars; 

~ a more composed audience of all ages is found in Asia, where classical music is a true cult (many oriental youths come to study in our conservatories) and, during the concerts, we witness the individual performances of the pieces in religious silence until the final ovation.

10 YEARS OF IL VOLO

I take this opportunity to add here, incidentally and for the avoidance of the usual misunderstandings, that, in their repertoire of about two hundred songs, we find only four arias taken from lyrical works (two by Puccini, one by Verdi, one by Donizetti) a tarantella by Rossini and a romance by Leoncavallo …..

The fact that the public in general (fans in particular) is a large female majority is an element common to many if not all the fandoms of famous singers. 

But in the case of the Il Volo boys the difference consists in the fact that in Italy and in the United States in particular, they were known when they were almost children, and the sentimental and romantic women, enchanted by their voices, became tender and affectionate. They saw them grow and from teenagers to become young men. They followed their physical transformations, and the maturation of their voices, establishing a particular relationship with them.

Ultimately the audience of Il Volo can be divided into the following groups:

A) The real fans, active on social networks, connected by a dense network of fan pages or fan clubs, in the number of about four thousand. They “adopted” the three boys, creating an intense relationship with them, I dare say visceral. Depending on the age, they are considered older brothers, object of desire, children, grandchildren. These fans follow Il Volo daily through news, photos, videos, interviews. They participate in numerous concerts, including moving from region to country and continent.

B) The most consistent band is represented by the television audience. In Italy, it is the one that contributes to procuring the famous “listening peaks” of Auditel for Il Volo and to make their concerts sold out. The same can be said for the United States where the PBS network has recorded some concerts since 2012 and broadcasts them, I believe periodically, through over 300 television stations that it represents.

A nod to a category of people that I do not consider “audience” but who have a positive relationship with Il Volo. It can be consideration, appreciation, affection, friendship, collaboration. Which does not automatically and in any case entail the liking of their music. I speak of VIPs, characters known in every field. They are too many and I don’t list them. I will only mention two names of “men of power” characters: Pope Francis and Kim, the leader of North Korea, namely the devil and holy water! …

I refer you to the next episode, again for an interlocutory answer. (Why does Il Volo like it?) And finally for my conclusions.

Maura Pucci

Credit to owners of all photos.