In 2009, a Musical Journey began! The American music industry opened its door to three teenage boys who were the first Italian artists in history to sign a contract directly with a major American music label.
Their music was Operatic pop or popera. What was this new movement? It’s singing Opera in a more classical style. While opera is very strict and regimented, popera is more ethereal it has a lighter feeling and it moves freely. It takes away the hard edges of opera and replaces it with a more ethereal feel while still presenting the drama and the high notes of the opera.
This along with the classical Neapolitan songs became a big draw. Why did it work? One reason is three amazing voices! If the voice wasn’t there, the song wasn’t going to sell.
When I’m writing these pieces, I do a lot of research and I watch a lot of videos. And this is what I found. I looked at videos of the promos the boys did, for their albums. They were 16 – 17 years old and I found many teenagers at these promos. I saw teenage girls and boys singing opera and Italian songs. They liked it because the music is easy and catchy and, they picked it up very easily. And I might add, the guys are very attractive and likeable. The young girls love them not because they are very handsome but because they can relate to them. They were 16 – 17 years old and they were telling these young kids we love this music and you can too. And they did and still do! Once the kids were sold the parents followed.
Who wouldn’t want their kids singing this music? In turn the parents found it just as pleasing. As to the grandmothers they were the ones who were fainting over these attractive young men.
In 2010, they joined Quincy Jones’ “We are The World for Haiti”charity event. They performed alongside 80 other international artist including Celine Dion, Bono, Lady Gaga, Barbra Streisand, Usher, Natalie Cole, and more. They were unknown to the group and all were amazed at their voices and anxious to know who these three young men were. It didn’t take long for them to find out.
In May 2010 their first album Il Volo was released.
Their first album is self-titledIl Volo. It received platinum certification in Italy and the Spanish edition of the album received a nomination for Best Pop Album by a Duo or Group with Vocals at the 12th Annual Latin Grammy Awards in 2011.The album also debuted at number 1 on theUS Top Classical Albums Chart.
And so the awards begin!
In April 2013 they release a Spanish version of We Are Love, titledMás Que Amor,which includes a duet with Mexican singerBelinda.The album débuted at number 1 on the Billboard Latin Pop Albums. Más Que Amor was certified “Gold”in Mexico and Argentina. And this catapulted them into the Latin market. From that day on they took the Latin market by storm. This is unheard of! Three Italian kids taking over the Latin market!
In February 2014, they receive two nominations at the2014 Latin Billboard Music Awards,as“Top Latin Albums Artist of the Year, Duo or Group”and “Latin Pop Albums Artist of the Year, Duo or Group.”At the awards show they were awarded as“Best Group of the Year in the Latin Pop Album”category and they won “El Pulso Social Award,”as the artist who dominated interactions on social networking sites during the Billboard Awards.
On February 14, 2015, they won the Sanremo Music Festival 2015with“Grande Amore”winning 39.05% of the total vote over the 2 leading challengers. This win gave them the opportunity to represent Italy at the Eurovision Song Contest 2015.As Italy is a member of the Big Five, the group went straight into the Grand Final of the Eurovision Song Contest,which was held in Vienna on May 23, 2015. Grande Amorecame in 3rd with 292 points but, they won the televote with 366 points and won theMarcel Bezencon Press Award,as best song according to the collective voting of the accredited press. The extended play Sanremo Grande Amorewas released in Italy on February 20, 2015 and it was certified triple platinum by FIMI.At theLatin Billboard Awards,they dominated the social networking sites and now, they win the televote and the best song according to collective voting by the accredited press. The people speak!
This is just to mention a few of their achievements. There are so many more achievements but, they are too numerous to mention. And, let’s not forget they sang with entertainers like Placido Domingo, Eros Ramazzotti, and Belinda.
In 2012, Barbara Streisandinvited them to join her“Back to Brooklyn Tour,” which included 12 performances in the United States and Canada.
The albums keep coming!The success keeps coming, the tours in North and South America keep selling out and the boys have grown into fine attractive young men. And, now they’re ready for a new experience. The music evolves and they are ready to crossover. In 2018 they release one of the most exciting Latin albums to come out in years. I would go so far as to sayAmameis the most exciting Latin album that was ever produced. It’s opera, it’s rock, it’s classical, it’s pop and it never stops giving. The rhythm in songs likeNoche Sin Dia is amazing. You have to move with the music. You can’t sit still.
Songs like Maldito Amoris a phenomenal experience for your ears. The delivery is smooth. It pulls away from the traditional Latin music and it delivers a sound that is very intense. Different! Very Different! The sound is pure and clean and, their voices are spot on! It’s one of those songs that stays with you forever.
This album is so Exciting! I thought about this album the other day and how I would write about it. These three amazing guys absolutely floored me. The beat is so intense and, they are spot on. I think they knocked it out of the box with Noche Sin Dia.With Latin music you don’t just sing it, you feel it, and if you don’t feel it, you don’t cut it. This album cuts it! Good move!
As if that wasn’t enough, they follow up with Musica! This is the album that proved that great can get greater. This album is representative of where these young men are now. It’s beautiful, it’s sensitive, it’s romantic. It’s about love. It’s about them being ready for love. It comes from deep within them. All the sweetness and humility of these guys is in this album. It moves your senses. What I am saying is they have evolved and, their voices have evolved. They’ve grown into their voices. Their voices are mature and have expanded in such an amazing way. There’s an intriguing balance in their voices. To experience this amazing evolution in voice and song you need go no further than “Be My Love.”Gianluca’svoice vibrates and expands to realms I’ve never heard before. Ignaziomakes your heart stop as you journey along his notes which lead to absolute ecstasy. Piero fills all your sense and brings you to such heights that you have to stop and breathe.
Reading, here and there on the various sites and fan pages, I found this beautiful article written by Susan De Bartoli. Several fan pages have recognized the goodness of this beautiful article by publishing it. Since maybe not all of you who follow Flight Crew may have read it, I thought I’d post it here too, and I asked Susan for her confirmation to do so. Here’s what she wrote.
Rejoice by reading: Daniela
Over the last few days, I’ve been thinking about how our lives have changed in just two weeks. It’s surreal! I try to distract myself but it’s difficult to get away from it all. So, I decided to focus on something else. I can usually get lost in my writing. You know before I started my business in 1990, I worked in the motion picture industry. I used to critique films. It was a good job but, I decided I wanted to do more with my life so, I quit my job and I spent two years writing. The best years of my life. So, where am I going with all of this?
Like most of you, right now, I spend a good deal of my day listening to those three amazing guys sing and I said maybe I should do a review of what’s been going on in their lives for the last 10 years. I think, over the last few days, I must have watched hundreds of video clips including interviews and some full concerts and now I’m ready to talk about our guys.
Let me start off by saying these three young men are extraordinary! They are remarkable, exceptional, persons. And, they have revolutionized the music industry. Let’s take a look at each one.
Gianluca is known as the Velvet Voice! I don’t who coined the phrase but, that is right on. Let’s use our senses to understand what that means. Take a piece of velvet and hold it in your hand. Now take your other hand and, gently pass your hand across the velvet. What do you feel? You feel a smooth even surface that is crisp with no breaks in it. The sensation is so good that you automatically go back and do it again. And every time it’s the same. It’s pleasing!
Now take Gianluca’s voice, let the notes pass into your ears, what do you hear? A crisp, smooth, even voice with no breaks in it. The note barely passes into your ear and you are going back for the next note. It’s always pleasing!
Gianluca is a lyrical baritone. He is exceptional because he can sing from the lowest to the highest note in the baritone range. Most baritones are limited in range. Gianluca’s voice is huge. He has a very rich chest resonance which creates a feeling of depth and drama in his voice.
A baritone voice is very romantic, very pleasing to listen to and is always inviting. Most songs are written for baritones. Gianluca starts, almost, every song. Why? In order for a song to be received well you must draw your audience into it. Gianluca’s voice draws you in in a romantic way and you hang on to every note. He can mesmerize you with songs like “Mi Mancherai” where he reaches into the depth of your being. His interpretation of “Surrender” is electrifying. But, when Gianluca sings, “She’s Always a Woman”, he takes your breath away. The highs, the lows, the emotion, the expression. His voice expands like nothing I ever heard before. He has total command of the song. You walk away with your senses lifted to another level.
Let’s talk about Ignazio, who I call the bridge. He is a lyrical tenor. He, like Gianluca, is exceptional because he can sing from the lowest to the highest note in the tenor range. And, God knows he can, easily, hit the high C. Waiting for it and knowing it’s going to happen is so exciting! He brings so much to the production and I’ll talk more about that later!
A lyrical tenor has a warm graceful voice which is bright and strong but not heavy and it can be heard over an orchestra. Ignazio’s voice is smooth, clean and clear, with an acute extension. His voice has the ability to increase the baritone voice of Gianluca while softening the spinto tenor voice of Piero. Ignazio has many faces. He is very whimsical in his songs as in “Libiamo ne’ lieti calici” from La Traviata.
In the aria “Una Furtiva Lagrima” from L’elisir D’amore, Ignazio makes you feel the innocents of Nemorino’s love for Adina. In his dedication to Pino Daniele you hear an interpretation that is emotional and a delivery that is so amazing that you get the sense that Daniele wrote his songs for Ignazio.
And finally, Piero. Piero is a spinto (meaning pushed) tenor. A spinto tenor has the brightness and height of a lyric tenor, but with a heavier vocal weight enabling the voice to be “pushed” to dramatic climaxes with less strain than his lighter-voice counterparts. His voice is warm, graceful, bright, and can be heard over an orchestra. Piero has a powerful voice that easily reaches the higher notes. Every note that comes out of his mouth reaches us with such intensity and remains with us for a long time. It’s the voice that reaches out to you and demands your attention. Think of him singing “E Lucevan le Stele” from Tosca. Or singing the beautiful Spanish aria “No Puede Ser” from A Tabernera del Puerto. From the first note Piero pierces your soul! His passion comes through in his music. Arias are very dramatic and, Piero brings all the drama of the aria into his performance. Always a showstopper!
Now let’s put the voices together. Gianluca starts most songs because he is a baritone and most songs are written for baritones. As I mentioned he draws you into the song. Gianluca will sing (in most cases) to Ignazio and Ignazio to Piero. This is how the three voices become one. Select one of their songs. Now close your eyes and listen to them sing. What can you say about this song? You can say, that is Gianluca or Ignazio or Piero singing. In the progression of the song you hear the voices blend to form a symphony for your ears. Their voices are very distinct.
Most groups sing and you hear just a song but with Il Volo you are surrounded by voices. And, the individuality of their voices entices you and it stays with you. “Musica che Resta”. (Music that Remains) Think of what Piero says when he introduces one of the solos, “After we were together a while, we realized we had three different voices.” He wasn’t saying that they suddenly found out they had different voices he was saying we are three voices and one song and, we need to show you those voices individually.
Let’s look at how they described one another when they first started out. I think Ignazio said Gianluca was the serious one, and Piero was the Intelligent one and Gianluca and Piero said Ignazio was the funny one. So, let’s take a look at that.
Gianluca, in most cases, is the spokesman for the group. I’m not sure if this is by chance or choice. He seems to always take the lead when they are in interviews. And, he is constantly monitoring the conversation. A good example is the video that was going around recently. It’s the one with the story about the shrimps. The boys were appearing on a Spanish show and Piero was telling the story about Gianluca and Ignazio’s food fight, when they were teenagers and he mistakenly used the Spanish word cama (bed) instead of the Spanish word cara (face) which turns the story from them throwing shrimps into one another’s face into throwing shrimps at each other in bed. Gianluca picked up on this and immediately corrected the mistake while Ignazio and Piero got hysterical laughing.
Piero is the intelligent one perhaps because he thinks everything through. In interviews he thinks before he speaks, and his answers are always intelligent. He’s very serious and you can tell he thought out the answer before he spoke. And I’m sure that’s what makes his performance so great!
And, Ignazio, the funny one. And that he is! But, is it really about the joke? Or is it more about the production. Let’s turn to the production.
The stage is simple. One sign that says it all – Il Volo. There’s the orchestra. Guitars, drum, piano, violins and whatever other instruments are needed for the performance. I want you to stop and think about the performance. We know these guys have three amazing voices but, what if they got on the stage and for two hours, they did nothing but sing. I don’t think it would work. A performance needs the ability to move on. There’s no change of scenery and no intermission so how do you move the performance along? Ignazio!!! The joking he brings into the performance provides the levity to relive the seriousness of the performance. He brings a certain ease and suspense to the performance. The audience is always wondering, what will he do next. But is it always about joking? I want you to think about what I’m saying. Ignazio is constantly moving around the stage. He’s dancing and keeping the rhythm. He’s swinging the microphone around and constantly nodding towards the orchestra, Gianluca and Piero. Is that the lead up to a joke? I don’t think so. Let me tell you what you are looking at. Ignazio is following every note that is sung or played on that stage. His mind is in motion. He is sensitive and passionate with the music. He has the ability to see the music as it is happening. He knows where every instrument should come in and out. That’s why you notice little things like him smiling, nodding, pointing towards the musicians, Gianluca or Piero. He also grabs the baton from the conductor, sometimes to joke but more often to conduct. Think about him conducting the Asti Symphony Orchestra while Marcello Rota sang his tenor part. He wasn’t joking, he was conducting. And, that’s why everyone was watching him in amazement. And when it was over, they were speechless. Look at Michele Torpedine go across the stage to embrace him. He is in awe of this young man. Ignazio is music! You call him funny I call him brilliant! I am going to make a prediction here! Remember you heard it here first. Ignazio will compose a great opera and will probably also write the libretto for it.
Let’s go to the beginning. When these three young men started out, they were 15 and 16 years old. Think of being 15 or 16 years old and you have a dream, and someone tells you that that dream, needs to be shared. To fulfill that dream you have to leave your family, your friends, your home, you have to go to another country and you have to share this journey with two people who you really know nothing about except that they had the same dream you did. You have to trust that the decision that was made by you and your family, was the right decision. If not, it’s back to square one! You’re going to be lonely and you have to learn to survive without the people you love. So, you learn to lean on one another. That dependence turns into a friendship and that friendship into a brotherhood. It enabled them to trust enough to collaborate and perfect something truly amazing. Something that revolutionized the music industry. Let me go further by showing you a collaboration by these three amazing, very, very talented, young men that is so unreal that it boggles your mind. This is a collaboration of love. Stop and listen to this performance of “Por Una Cabeza”.
Look at how they smile at one another during the performance. A smile that says yes that’s it! Their faces are ablaze! Their expressions let one another know that it works. And, finally, when it’s over, they are so excited they can hardly contain themselves. Look at their smiles, their faces are lit up in joy and their embrace says it all! They are brothers who love one another! So, in the beginning I said they were three voices and one song. I can now say they are three voices and one Love! We Are Love! ❤️❤️❤️
Susan De Bartoli
Susan, I really have to thank you for your nice words, you hit the mark in the description of Gianluca, Ignazio and Piero.
Thanks also for allowing the publication. We will be happy to have your other posts if you wish.
I was one of the very first writers to write columns for the Flight Crew and I always enjoyed doing it and I always was proud of the fact that many you would write comments and some would email me when they wanted to. The last time I wrote an article of any length was for the wonderful “Notte Magica” program – both the PBS presentation and the CD. Since then I was always waiting for a new album and/or a new PBS show. Well the Latin American songs were MP3 and digital download. I do CD’s (as old fashioned as that is) but I did listen to the songs they recorded in Miami with Emilio Estefan. I did not write an article then because I was told there would be a CD eventually. Well, so far ? ? ? I really ended up worried about the challenges that the boys were putting their voices through. The songs were each very similar to the next but I did like some of those songs. My problem was the stress and extreme tight throat they were developing in the recording process.
Now we skip ahead to right now. Good news. In the process of preparing for this new album they must have gone back to working with their vocal coaches (always the foundation to the incredible sound these guys produce). I sent an email to Barbara Vitali this afternoon and asked about vocal coaches and hope to get an answer soon. Bottom line is that each guy has progressed in spite of the extremes of some of those previous songs. The other factor is that I really do like the songs on this album. Good for them!
Gianluca: In some of these songs the approach to vowels starts out a little closed and tight in the throat. But as he warms up the throat gets more and more free and the size and sound of the vowels is bigger and more rich than ever. As I have said many times in other reviews, this is the finest baritone working the professional music world today and he sings Latin, Broadway, light rock, pop ballads, Italian romantic songs, opera and classical recital songs. He can do it all and do it all superbly!!
Piero: a little bit of the same problem that I think is left over from singing a whole different style of music. But, as with Gianluca, he loosens up and gets rid of the old (sometimes) tight sound and lets it fly free and big. This is an instrument that always was a big instrument and now is bigger.
Ignazio: Listen to him float and soar up and around those high notes. Greatest Lyric tenor working today. I have said that many times before also. There is a way that he and Gianluca can “caress” and “romance” a beautiful phrase of love until the listener falls to the ground in a rush of emotion.
Do you ever listen to these guys and find yourself getting chills up and down your back? Do you ever find yourself having a hard time breathing when they handle the word “subtle” in their singing. Too many young singers cannot sing soft without ending up with a dead sound and they cannot sing loud without screeching their brains out. When our boys sing soft it is with absolute control and beauty – the kind that does send chills out. And they do not just sing with a mindless LOUD. They produce a gorgeous large sound that fills the room without being harsh or formless. That kind of sound can make your heart skip a beat.
So here is where all that vocal work really pays off.
The songs on this CD are:
Musica Che Restaby Gianna Nannini & Emilio Munda & Antonello Carozza
I think all of the Il Volo fans know by now this song was featured for the 2019 Sanremo Festival. I was asked to address the controversy comparing “Musica Che Resta” to “Grande Amore” composed by Francesco Boccia. First of all they are two different songs composed by two different composers. The “fuss” is silly and a waste of time. These are two different songs and each has a special energy and works well for Il Volo. Having listened to “Grande Amore” many times and “Musica che resta” a good number of times I can see where some people would find similarity in the way the piano/softer opening sections layered over fast tempo rhythmic sections would have a “sameness” to them. But they don’t really. Another place where you might find similarity is in the form of the two songs.
This is one place where there is a resemblance but, once again, it is of no importance.
Vicinissimo – more to come later.
Arrivederci Romaby Renato Rascel & Pietro Garinei & Sandro Giovanni
A good number of the “crooners” of the late 40’s, 50’s and 60’s sang this at one time or another. It was used in the movie “Seven Hills of Rome” and it was a hit for Dean Martin and also Mario Lanza, Well you can see the attraction going from Dean to Gianluca and from Mario to Piero.
Gianluca starts out a little tight in the throat but gets more loose as he moves ahead. Piero starts the same – restricted throat but changes as he moves to the next phrase and he is showing off a much more open vowel sound concept. I am anxious to see him in person soon and what how he uses his jaw. Ignazio really makes this song very romantic in the way he works the musical phrase.
A chi mi dice (English=“those who tell me”) by Lars Halvor Jensen & Martin Larsson musicians of Danish background but now live in United Kingdom. This song was featured by their own band.
Fino a quando fa bene –
People (from musical “Funny Girl”) by Julie Styne & Bob Merrill. Funny Girl was a huge Broadway hit back in the mid-1960’s and made Barbara Streisand a star. Then Columbia Pictures made a truly great film of the musical and Streisand, once again, starred. At Oscar time, she ended up in the only tie ever in Best actress with Katharine Hepburn. All you loyal Il Volo fans should know that the boys have always loved her and, better yet, sang with her on her 2012 tour. Great experience for them. They learned a lot from her. This song is her theme song and it works very well for the guys. Each guy is doing his best work on this song. Makes sense since they are loyal to her. Rumor has it she may join them for the PBS program – hope so.
La nave del olvidoby Dino Ramos and Armando Manzanero
This song was a big hit for the famous Mexican singer Jose Jose. Remember IL VOLO singing for him at an awards program because he has lost his voice forever. They sang “El Triste” at that time.
Lontano dagli occhiby Sergio Endrigo and Sergio Bardotti
Be My Loveby Sammy Cahn & Nicholas Brodzsky
Those of us of a certain age (now wait a minute, I did not say the word “old” ) – anyway for those people of that age we all remember what a strong impression was made on us when Mario Lanza sang this song in the movies. Check out the video of “That’s Entertainment” from MGM which is a fantastic collection of many scenes from MGM musicals from the 1930’s to the 1960’s He is very much part of the late 40’s and the 50’s. He was way too young when he died.
Here is another song that I bet Piero loves. I would be interested in finding out in which order these songs were recorded. Certain songs show that the boys have a rather tight throat take a verse or so to get loosened up to a more free sound
When you read my reviews of the past years you will see that the control of their instruments (voice) was always one thing that amazed me for their age and their more pop interests. One note about Sammy Cahn. He is a composer that wrote a lot of Frank Sinatra’s best songs.
La voce del silenzioby Paolo Limiti and Elio Isola
This song was a hit in 1968 from different singers first in Italian and then in English under the title “ Silent Voices” sung by Dionne Warwick
Meravigliosa creatura by Gianna Nannini & Mara Redeghieri
A few more thoughts:
I have been reading that our boys have been getting negative comments for the style of music they do. They seem to get more support here in the USA than they do in Europe (although that is getting better). My thought is that we who stick by the boys no matter what kind of music they do because they are the best and because they show their love in every note – we must always make sure that loyalty gets to them and gets known by them.
I have a feeling that upcoming programs will be just wonderful.
As promised, here is the review of the film UN AMORE COSÌ GRANDE by our PATRIZIA CIAVA, which I translate with great pleasure for you – Daniela.
“UN AMORE COSÌ GRANDE”: LOVE DECLINED IN ITS VARIOUS FACETS
The debut on the big screen of the trio ll Volo in the film Un Amore Così Grande in the role of young mentors who discover the natural talent of a young unknown, their age, and help him to achieve success.
As announced by the title, love, declined in its various forms, is the motive that permeates the whole story of “Un Amore Così Grande”, the debut feature of the television director Cristian de Mattheis, which will be released in cinemas on September 20, produced by Federica Andreoli, who also edited the subject, and Michele Calì.
Not only the romantic love between the two young protagonists, interpreted by Giuseppe Maggio and Francesca Loy, but also that between parents and children, between teacher and pupil, between friends, and above all the love for music that is the real common thread and the bond that unites all the characters in the film in a symbolic embrace.
And to unite them is the passion for a genre generally considered elite, the lyric, which here is presented as an art form accessible to everyone, even to constitute the exercise of a street karaoke in which anyone can try, proposed by young people for young people.
In this lies the true peculiarity of the film that sees in Il Volo’s participation its raison d’etre. As repeatedly explained by the three members of the trio, in fact, the “Notte Magica” tour, whose poster is known from the beginning of the film, was born with the intention of bringing young people to the lyric as only “three boys, of twenty years can do”, in an ideal continuation of the project launched by Pavarotti to bring the Opera “outside the theaters” and make it accessible to the general public.
The presence of the three young singers, the two tenors Piero Barone and Ignazio Boschetto and the baritone Gianluca Ginoble, who impersonate themselves, is not really a simple cameo, but offers the key to the film in which they play the role of young mentors in able to understand talent and to encourage and accompany the protagonist to the success he deserves.
Verona, the city of Romeo and Juliet, where the film is set, is therefore the ideal setting as it is at the same time the city of love par excellence and temple of opera with its Arena.
The plot, however, also returns to the city its role as a symbol of contrasting love, of the destiny that first unites lovers and then tries to divide them. Love for music proves to be the only driving force able to transform suffering into passion and creativity.
A love story, therefore, that explores the different facets and whose meaning is contained in the title that is also that of one of the most beautiful songs of the Italian musical tradition, “Un Amore Così Grande”, composed by the maestro Guido Maria Ferilli , on whose notes the last scene of the film closes.
Our friend, Patrizia Ciava, wrote a review on NOCHE SIN DIA in Italian two days ago. I found it noteworthy. It keeps our various takes on the subject in perspective. While maintaining the integrity of our guys, she focuses her opinion on video quality.
I asked her if I could have it google-translated to English for publishing at our Flight Crew Blog to which she agreed. She has further refined the translation and below is her refined translation. I am submitting it to you for featuring on our Flight Crew Blog.
Thank you so much for your kind attention.
Warmly, Cynthia from the Phillipines
Il Volo: “Noche sin dia” Patrizia Ciava (Trishadria) • 27 May 2018
It is no mystery that I think the three singers of Il Volo are among the best vocalists existing today on the international music market, I wrote several articles about them and it seems superfluous to remind it.
On the other hand, I have always tried to be objective and impartial in my reviews and I believe (and I hope) that this feature of mine is appreciated by those who read me.
After the tribute to opera music and to the Three Tenors, with “Notte Magica”, Il Volo have decided to pay homage to Latin American music with the new CD and single just released “Noche sin dia.”
I will not dwell on the decision of the record company to exclude Italy and other countries from the initial launch, which many fans have deemed offensive; there are certainly valid reasons and commercial evaluation or agreements between labels that we cannot know. It often happens that CDs come out in some countries and not in others, and I do not see anything that is disturbing or disrespectful.
I would like to say that I love Spanish and Latin American music, I enjoy listening to the songs of Enrique Iglesias, Alvaro Soler, Marc Anthony and Luis Fonsi, and I certainly contributed to make the over 2 billion views of the video “Bailando” starring Iglesias with Gente de Zona, the same group that dueted with Il Volo in their latest work.
Regarding the song and the video of “Noche sin dia” I found them pleasant but not of the quality that I would have expected from a great producer like Emilio Estefan and not up to international stars like Il Volo.
This is obviously a personal opinion that does not question the artistic talent that the three young singers have already widely demonstrated to possess.
To try to explain the reasons for my view, I wondered what attracts me in a music video, pushing me to watch it several times.
My opinion is not based on the lack of emphasis given to the voices of the three singers in the song; I believe that they can indulge in a project that is not mainly based on their vocal talents, which by now everyone is well aware of.
The song has an enjoyable and attractive rhythm but it is all contained in the refrain, it lacks a less rhythmic part that usually tells a “story” and gives meaning to the whole song, creating empathy with the listener. The underlying story is then usually hinted at and “told” through the video, with the background actors and dancers surrounding the protagonist singers. The most famous songs, which became dancing hits thanks to their cheerful and rhythmical refrain, such as “Despacito”, “Sofia” or “Bailando,” also have this feature that helps make them more attractive to a wider audience.
In the video of “Noche sin dia” instead there is no underlying story or at least a common thread, it just shows the singers singing and dancing along with everyone else, without even a choreography.
In fact, what seems to be lacking in the video of “Noche sin dia” is the film direction and the scenography, because to ensure the success of a music video the music is obviously important but strangely not fundamental. The music video should be a mini-film with a captivating plot that stirs empathy. Or it could have a spectacular photography, or a choreography that excites and arouses admiration. I did not find any of these features in the video of “Noche sin dia.”
A good video is of paramount importance nowadays to promote a song. It has often helped to make a song famous that otherwise would have gone unnoticed. Just think of “Take me to church” by the Irish singer Hozier, which came out in 2013 and was successful only locally and then became an international hit with the release of the video in 2014, totaling more than 200 million views.
I have always considered that the management of Il Volo has paid too little attention to this aspect; except for some official videos which have a nice setting and storyline, like “L’amore si muove”, “Canzone per te” and “Grande amore”, the others are rather ordinary and I hoped that this video would mark a turning point in this respect.
For this reason I was a bit disappointed, but I am sure that the loyal fans that Il Volo has been able to conquer in every corner of the world thanks to their undisputed talent, professionalism and friendliness, will support them with enthusiasm in this project … while waiting for new surprises.
Patrizia
Credit to owners of all photos and video.
I’d like to say a special thank you to our loyal blog reader, Cynthia, for grabbing and running with this review from Patrizia! Grazie mille! Jana
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